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Free Niche Finder Tool

Give it one keyword. It finds the searches around it, drops the ones not worth your time, and reads the results page for what is left.

What a run costs
Included in a paid plan
How it runs
In the background
Who it is for
Free: not included. Silver: 5 a day. Gold: 10 a day. Ultimate: unlimited.

This tool asks a paid data provider for every run on your own account, so there is no free run of it to give. Everything on this page is free to read. See the plans, or sign in if you are already on one.

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Overview

Enter one seed keyword and this does the whole job in order. Google Autocomplete expands it into the searches people actually type, which costs nothing. Your Keywords Everywhere account then gives the monthly volume, the cost per click, the paid competition and the twelve-month trend for every candidate. Anything that fails your thresholds is dropped there, before a penny is spent reading a result page for it. What survives gets its top ten fetched from your DataForSEO account in the market you picked, and every site in those results is weighed by Ahrefs' Domain Rating and Moz's Domain Authority. What comes back is a shortlist, and a list of everything that did not make it with the reason for each.

The Gates Are Yours, And They Are Visible

Minimum volume, the most competition you will accept, which trends to keep, how low a Domain Rating counts as beatable, and how many beatable sites you want to see in a top ten. They sit on the form rather than behind a settings page, because they decide both what the run keeps and what it costs. Set them once and save them as your defaults. Whatever a run used is stored with that run, so a result you open next month still means what it meant the day it was produced.

There Is No Keyword Difficulty Here

Most niche tools show a KD out of a hundred. Ask where it comes from and it is usually paid competition multiplied by a hundred, including in the tool this one was ported from - its own source code calls it a proxy and notes that the provider has no real difficulty figure. Competition is what share of a results page is advertising. Difficulty is how hard it is to rank without paying. They are different things, and renaming one does not measure the other. This reports competition under its own name and filters on it under its own name.

Why The Volume Says Worldwide

Keywords Everywhere reports a global figure. Its country filter returns zero for most markets outside the United States even where demand is healthy, so asking for one produces a confident nought rather than a smaller number - which is why this asks without it. The column says worldwide because that is what the number is. The country you choose is real where it matters: the results pages are fetched for that market, and the sites you would be competing with are the ones ranking there.

The Score Shows Its Working

Each row carries a score out of a hundred, and under it the arithmetic: so many points from volume, so many from competition, from the trend, from the average Domain Rating of the top ten, from how many of those are beatable. Every input is a figure a provider gave us. The weights are ours, which makes the score a way of ordering the list under your own thresholds rather than a measurement of anything - so the row shows how it got there instead of asking you to take it on trust.

What It Costs

Google Autocomplete is free. Keywords Everywhere charges one credit per keyword returned, on your account, for the figures. DataForSEO charges one call per results page read, on your account - so the number of pages to read is a threshold you set, and the most searched keywords go first. Nothing is charged for a keyword that was dropped before its page was read, which is why the filtering happens in that order. Running it needs a plan that includes it; this page is free to read.

About the tool

What Is SBMM Niche Finder Pro?

Niche Finder Pro returns what Keywords Everywhere knows about a list of searches: monthly search volume, cost per click in the currency you pick, their paid competition figure, and the twelve-month trend series. Paste up to a hundred searches and get a table you can plan from.

It runs on your own Keywords Everywhere account. They charge one credit per keyword returned, billed to you at their price with nothing added here, so duplicates are stripped before anything is sent and the count on the form is exactly what will be looked up.

Every figure is theirs, under their own name. There is no difficulty score and no opportunity score, because both would be numbers we made up out of numbers they measured, and you would have no way to check either.

Step by step

How To Use This Tool In 3 Steps

  1. Paste Your Searches

    One per line or comma separated, up to a hundred. Duplicates are removed before anything is sent, because your provider charges per keyword returned.

  2. They Are Looked Up

    One call for the batch, on your own Keywords Everywhere account. Volume, cost per click, paid competition and the twelve-month trend come back together.

  3. Read The Table

    Every figure as the provider gave it. A blank means they had no figure, and the searches they returned nothing at all for are listed separately.

Why this tool

Why Use This Tool

  • Volume, Cost Per Click, Competition

    The three figures most keyword decisions actually turn on, from your own provider account, in the currency you choose.

  • The Twelve-Month Trend

    The monthly series your provider returned, so a search that is seasonal or fading is visible rather than hidden inside an average.

  • No Difficulty Score

    Plenty of tools multiply paid competition by a hundred and call it keyword difficulty. Competition is the share of results that are adverts; difficulty is about ranking organically. Competition is reported under its own name here.

  • No Data Is Not Zero

    A figure the provider did not give comes back blank, and searches they returned nothing for are listed separately. That usually means very low volume, not none, and the two are different decisions.

  • A Hundred At A Time

    One call for the batch, duplicates stripped first. The count on the form is what will be charged to your account, before you press the button.

  • On Your Own Provider Account

    Your credits, their price, nothing added here. Add the key once under Provider keys in Account.

FAQ

Frequently Asked Questions

Where does the volume come from?

From Keywords Everywhere, on your own account, reported exactly as they give it. It is their figure and it is the same one their own interface shows. No tool has Google's real numbers, and one that claims otherwise is estimating.

Why is there no keyword difficulty?

Because there is nothing honest to build it from here. The common trick is to take paid competition and multiply it by a hundred, but competition measures how many advertisers are bidding, which is a different question from how hard it is to rank. Reporting one under the other's name is the kind of number that gets planning wrong.

What does paid competition actually mean?

A figure from zero to one for how contested the search is among advertisers. High competition often means commercial intent and real money in the term. It says nothing directly about the organic result, which is what the SERP Competitor Analysis is for.

Why did some searches come back with nothing?

Your provider had no row for them at all. That usually means volume too low to report rather than a search nobody makes. They are listed separately for exactly that reason: absent and zero are different findings.

Is the volume global or for one country?

Global. Keywords Everywhere's country filter returns a zero for most non-English searches even where the market is healthy, so asking for a country would hand you a confident wrong answer. Where a market matters, it is the search results that have to be read for that market.

How many credits will a run use?

One per keyword your provider returns. Duplicates are stripped before sending, so the count shown on the form is what you will be charged for, and it is shown before you run it.

Can I sort by opportunity?

There is no opportunity column, and that is deliberate. An opportunity score is a weighted blend of volume, competition and a trend slope, with weights somebody chose. Sort by the figures you can check instead.

What do I do with the list once I have it?

Pick the searches that match what you actually sell, then read the result for each with SERP Competitor Analysis or plan the page with the Content Outline Generator. Volume alone has never been a strategy.