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Free Site Audit

Crawl up to 20 pages of your site. Findings with the pages affected and the evidence, how much of the site was covered, and a Technical Health score for the pages crawled.

What a run costs
One free run a day, no account needed
How it runs
In the background
Who it is for
Free: 1 a day. Silver: 3 a day. Gold: 10 a day. Ultimate: 30 a day.

A free account raises the daily allowance and keeps your results. Create one — no card needed.

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A site audit crawls your website by following its links and reports the technical and on-page problems a crawler can detect. The SBMM free Site Audit Pro crawls up to 20 pages of any public domain, runs 70 checks on each page and 8 more across the crawl, and lists every finding with the exact pages affected and the evidence behind it. It shows how much of the site the crawl covered and gives a Technical Health score for the pages it crawled. It does not find every SEO problem, and the score is not a Google ranking score.

What The Audit Covers

On each page it checks indexing directives (meta robots, X-Robots-Tag and the canonical tag), titles and meta descriptions, headings, content, links, images (alt text and dimensions), structured data syntax, hreflang annotations, mixed content and accessibility basics. Across the crawl it reports broken internal links, internal links that point at redirects, duplicate titles and descriptions, and pages that are barely linked to or buried deep. Each finding says what it tested, so you can verify the result and prioritise the fix.

When To Use It

Run a site audit before a redesign launch, after a major content migration, every quarter on production, or any time organic traffic drops. Twenty pages without an account gives you a quick look at sitewide patterns; signed in, the crawl goes to 100 pages and ten levels deep, every run is kept in your history, and the full result downloads as JSON.

What Is The SBMM Site Audit Pro?

The SBMM Site Audit Pro is a free website SEO audit tool that crawls any public domain, runs 70 checks on every page it reaches plus 8 more across the site as a whole, and returns findings ranked by severity, the exact pages affected, the evidence behind each one, and a Technical Health score for the pages it crawled. The free tier covers up to 20 pages per audit so you can run a diagnostic on any site without paying or signing up.

A site audit is the first thing many SEO professionals run when a website is losing traffic, when a redesign is about to ship, or when a competitor is suddenly outranking you. It surfaces the technical and on-page issues a crawler can detect and gives you one place to triage them by severity. A crawl cannot see your rankings, your Search Console data or what Google has actually indexed, so treat the result as a list of things to check, not a verdict.

It crawls by following internal links first, breadth before depth, with robots.txt respected, and reports what it can actually see: pages that ask not to be indexed, titles and descriptions repeated across URLs, internal links that are broken or redirected, pages buried too deep or barely linked to at all, and the on-page problems on each URL it reached. When the page limit is reached before the whole site has been visited, the audit says so and shows how many discovered pages were not crawled. Pair it with the PageSpeed Insights deep dive for Core Web Vitals scoring or the Robots.txt Analyzer when the audit flags crawl-budget issues.

How To Use This Tool In 3 Steps

  1. Paste Your Website URL

    Enter the homepage URL of any public website (yours, a competitor, or a client). No verification, no Search Console connection, no sign-up required for the free tier.

  2. We Crawl And Check Every Page

    The crawler follows internal links breadth-first, respecting robots.txt, and runs 70 checks on each page across 11 categories: indexing, titles, meta descriptions, headings, content, links, images, structured data, technical, social, accessibility, and keyword placement.

  3. Review The Findings And Fix What Matters

    Open the findings grouped by area, see the exact pages and the evidence for each one, copy an issue to hand to a developer, or export the findings as a CSV. Signed in, the whole audit downloads as JSON.

Why Use This Tool

  • 70 Checks Per Page, 8 Across The Crawl

    Checks indexing directives and canonical tags, titles and meta descriptions, heading structure, content structure, internal and external links, images and alt text, structured data syntax, technical markup, social cards, accessibility basics, and keyword placement. Every check says what it looked at and why it matters.

  • Page Scores And Technical Health

    Each crawled URL gets a 0-100 page score plus a category breakdown, so you can spot which pages need the most attention first. The Technical Health score combines those scores with the site-wide findings for the pages crawled, and is shown beside how much of the site the crawl covered. It is a triage aid, not a ranking prediction.

  • Findings You Can Act On

    Every finding shows what the check found (error, warning or info) and how much it matters (severity), which are not the same thing, so an error of medium importance is not mistaken for a critical one. Nothing is padded out with passes you do not need to read.

  • Link Equity + Crawl Quality

    Across the whole crawl it reports duplicate titles and descriptions, broken internal links with the page that holds each link, internal links pointing at redirects, pages barely linked to from anywhere, pages further from the homepage than they should be, and pages that ask not to be indexed.

  • Indexing Signals, Canonicals, And Hreflang

    Every page is checked for the things that can stop it being indexed or shown properly: noindex in the markup or the headers, canonical tags that are missing, duplicated, invalid or pointing to a different address, meta refresh, mixed content, and hreflang annotations.

  • Run History And A Full Download

    Signed in, every run is kept in your history with its settings, coverage and findings, and the full result downloads as JSON. Re-run the audit after a fix and both runs stay in your history.

Frequently Asked Questions

What is an SEO site audit?

An SEO site audit is a systematic review of the technical and on-page signals a crawler can check on your website. It surfaces issues that can hold back rankings, waste crawl budget or break rich results, and gives you a list of fixes to work through, ordered by severity.

How does the SBMM Site Audit Pro work?

Enter any public website URL. The crawler follows internal links breadth-first, respecting robots.txt, and runs 70 checks across 11 categories on each page it reaches, plus 8 checks across the crawl as a whole. The report returns a Technical Health score for the pages crawled, findings with their severity and the pages affected, and a URL-by-URL breakdown.

How many pages does the free site audit crawl?

The free tier crawls up to 20 pages per audit, which gives you a quick look at sitewide patterns. If the limit is reached before the site has been fully visited, the audit is marked as partial and shows how many discovered pages were not crawled. Signed in, the same audit crawls up to 100 pages and ten levels deep, keeps every run in your history and lets you download the full result.

What does the Technical Health score measure?

It is a 0 to 100 figure for the pages the crawl reached. It starts from the average score of the crawled pages, where a page that returns an HTTP error counts as 0, and takes off a capped deduction for site-wide findings such as broken internal links. Informational findings do not change it. It says nothing about pages that were not crawled, which is why the coverage of the crawl is shown beside it. It is a triage aid, not a Google ranking score or a prediction.

How is this different from Screaming Frog or Sitebulb?

Screaming Frog and Sitebulb are excellent desktop crawlers and they go deeper than this does: they will crawl a hundred thousand URLs and let you configure almost everything. This runs in a browser with nothing to install, on up to 100 pages, and hands back a ranked list of what to fix rather than a raw issue dump. Use it to triage; use them when you need the full crawl. For a closer look at one URL after a site audit flags it, run our on-page audit tool on the worst offenders.

Do I need to add the SBMM site to my robots.txt?

No. The crawler respects your robots.txt and identifies itself with a clear user agent so you can allow or block it explicitly if you want. Most sites do not need any change.

Can I audit a staging or password-protected site?

No. The crawler only fetches public URLs, and it refuses private and internal addresses outright. A staging or password-protected site has to be reachable publicly before it can be audited.

Is the audit safe to run on my live site?

The crawler is deliberately gentle: it makes two requests at a time with a pause between them, respects crawl-delay directives, stops at a fixed number of requests and identifies itself in the user agent. Most sites will not notice it, but it is a crawler, so run it at a quiet time if your hosting is very small.